Designer swimwear and resortwear, shipped to Australia
Raw Potential is a London-designed swimwear and resortwear label for women and men. Our bikinis are finished by hand with glass beads, gold embroidery and plaited ties. Our men's swim shorts have a soft boxer lining that stops chafing, and zip pockets for your keys. Every swim piece is made from recycled fabric.
While the UK heads into winter, summer is just getting started with you. Every collection ships to Australia, with prices shown in Australian dollars.
Shipping to Australia
- Free shipping on orders over $300 AUD
- Orders under $300 AUD: shipping is calculated at checkout
- Delivery usually takes up to 14 working days, with tracking sent by email
- Import duties or taxes may be payable on delivery
Read our delivery & returns page for full details.
New In: In Our Element
Beaded & Embroidered Bikini Tops
Men's Swim Shorts with Boxer Lining
The story behind each collection
From Wild Things to In Our Element, every Raw Potential collection starts with a place and a feeling.
See the campaigns