NEW PRODUCTS Incoming...
Summer '25
Luxury eco-friendly beachwear inspired by nature

Premium swimwear created using recycled plastic bottles & fishing nets
RAW POTENTIAL:
Sustainable & Eco-Friendly Swimwear
Summer 2024 Collection

WELCOME TO
RAW POTENTIAL
Responsible beachwear inspired by nature’s beauty. Introducing a limited-edition eco-friendly beachwear collection that harmonises style and sustainability. Our affordable luxury Summer ’24 capsule collection is designed to let your raw, natural beauty shine .
Collection One:
RAW Blog: The Beachwear Edit
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